Monday, 23 April 2012

Audience evaluation of our music video

On the 19th of March we held a viewing evening for all our music videos. This was done to gain the feedback from the audience. We looked at our results and found that many people loved our music video. I will go through this question by question and then sum up the results. It was also shown to a year 7 class to get more results.

Question 1: Did you think the choice of settings in the video were appropriate?
From the results I have seen many people thought that the settings were perfect for our video. On quote summed up the general feeling ‘was very good setting suited the song’ this is what many of the audience thought. One of the negative comments where all similar for this question ‘thought it shouldn’t be in a public park’ this is the feeling of the other negative comments we received.

Question 2: How successful was the video in satisfying the conventions of the genre?
For this question the audience again thought our video satisfied the conventions of the indie genre with 35 people agreeing that our video is very good. We also had 2 negative responses from our audience. But as the majority liked our video we can safely assume that we did satisfy conventions of the genre. Some of the comments we got where ‘it was very clear that the genre of the music video was indie’ and ‘satisfied conventions effectively’

Question 3: How successful is the editing?
From the people we asked 33 of them had positive comments ranging from ‘all good’ to ‘the transitions where sharp and clear. This is very good for our video as it was overwhelmingly liked by the audience. We had 3 negative comments about the transitions and editing one of them said ‘could use more effects over the song’ taking this into consideration if we was to do this again we could look into making more editing but we and many of the audience thought we had a sufficient amount.

Question 4: How successful were the choice of camera angles and movement?
36 people had positive reviews of the camera angles and movements we used. We tried to use a range of different camera angles and techniques but also tried fitting it into the conventional camera shots that indie music use. We had received 4 negative responses from the audience on camera shots with one quote being ‘didn’t notice any extra good thing average’ this is something we didn’t want people to think but as it is a small number of people who felt this way we can safely assume that it was fine and some peoples tastes in camera movement could cloud judgement of our work.

Question 5: Did the narrative of the music video suit the song overall?
35 people had positive responses to our music video which means that it was highly successful in falling into the conventions of the indie genre. We had 4 negative responses with one saying that the song and the video didn’t complement each other which is disappointing that they would think this but we had good comments such as ‘the song is about love and so is the music video’. We are happy that people could see the theme that we were going for even if some others didn’t.

Question 6: Was the In the video easy to follow?
we had 33 positive responses to this question with people saying ‘it made complete sense’ and ‘yes- it was very clear that who the main character was’. We also had 5 negative responses with one saying ‘not really’ if we were to do this again we could try and make it even clearer than we made it already what the video was about.

Question 7: Were you entertained throughout the video?
35 people had positive reviews of our video and said they were entertained throughout the video but we had 3 negative responses to it with one saying ‘no it got boring’ this is not great but it’s something we will take on board. But the good responses had this to say ‘yes the story was interesting’ this shows that our video was entertaining.

Question 8: Which section of the video was most successful and why?
Many people said they loved the beginning because they got to meet the characters and it built suspense from the beginning and got them wondering what would happen next. This was one of the questions that most people didn’t fill in I believe it was because they didn’t understand what was being asked.

Question 9: what could we do to improve this?
We were given a few suggestions on how we could improve our video which I will list now:
·         Have our main actor keep his hair the same throughout the video
·         Paint the plastic gun black (as it is currently blue)
·         Better setting for the killing scene
These were the changes that they would have wanted for this music video to be almost perfect therefore we can be happy that it was pretty minor changes and nothing too drastic.

Ratings out of 10
We found that the scores we had averaged about 8-9 out of ten with even a few10 out of 10s this shows how successful our video was and shows that people really did enjoy our work. The lowest score I had got was a 5 but it was for only one person so its not as pressing as it would seem.

The ages of people who filled our audience is as follows:
·         0-20 = 28
·         21-34= 10
·         35-51= 10
·         52+= 6
This shows we had a large age range even though most of the people asked were between 0-20.

Gender- not complete results
Not filled in: 5
Although a large portion of this stats wasn’t found we can tell there was roughly equal numbers of genders this yields more accurate results.

Favourite genre
Here are the genres and the numbers we have found:
·         Rock: 15
·         R’n’B: 6
·         Indie: 4
·         Pop: 6
·         Country: 1
·         Mixed: 2
This shows that all different people had watched our video and liked it even though its not their favourite genre.

1 comment:

  1. Something appears to have gone strange. I am choosing to blame the new design template as a kneejerk reaction. I can see the posts exist, but can't actually read them. Have a check and let me know if YOU can see them. If you can, I should be able to. There's something afoot - one of my 12s had a full blog when I looked at it Thursday 5pm and, this morning, it was almost empty.